Reebok is coming to Southie
Everybody is moving to Southie*! We’ve got America’s Test Kitchen, General Electric, Gronk and now Reebok. On Wednesday, it was announced that Reebok will move its global headquarters to 25 Drydock Avenue.
Reebok – owned by Adidas – will move into a 220,000 square-foot space that will accommodate 700 employees. The facility will also include a 30,000 square-foot gym, a mile-long running track (open to the public), a retail store and a cafe. You can also checkout the Makers Lab where you can checkout the latest and greatest footwear and apparel. Welcome to the neighborhood, Reebok!
*Before everyone gets their panties in a bunch and start making comments, the Seaport District and Fort Point are South Boston. And to quote my partner in crime at CIS, Heather Foley, “If it’s not South Boston then why does our resident sticker work there?” Good point, Heather. Good point.
From the City of Boston Climate Change Report……….(https://www.boston.gov/sites/default/files/20161207_climate_ready_boston_digital2.pdf) Page 338
South Boston is a peninsula located to the
southeast of Downtown Boston, bounded by
Fort Point Channel and Dorchester Bay. The
community includes the South Boston Waterfront
to the north, also referred to as the Seaport or the
Innovation District, and the Fort Point Channel
Landmark District and a historic residential
district to the south.
And here comes 700 new people to drive Southie’s housing market further into the stratosphere!
All aboard the money train for Southie owners! Chugga chugga toot toot!!!
Puma was once there in the design center. Interesting twist